It is indeed a cool thing, though a bit hard to get used to. My wife and I were tooling around town this weekend, when she began to notice all the stares, gawks, and double-takes from other motorists and pedestrians. "How do you get used to that?"
The exclusivity is cool as well. I've had my HoldenGoat since early September, and it's still the only one I've seen outside of the showroom.